Selling your home doesn’t have to be a stressful ordeal. Just ask Gail Crosby. She’s on a mission to help make your move as hassle free as possible. Home realty is in Gail’s DNA. She was born into a family of savvy realtors who bought, sold and remodeled properties worldwide including Jamaica, Spain, France, Hawaii and New York. Originally from the Big Apple Gail spent many years living in Sydney, Australia before moving to Silver Lake, CA, in 1986, where she met her husband Rod. Since moving to California Gail has spent more than a decade analyzing trends and buying and selling homes in the region.
Gail works with a wide variety of clientele including newlyweds, lawyers, doctors, business executives and entertainment professionals. Her wealth of experience, industry knowledge, resources and exceptional eye helps clients make wise decisions regarding their move. Gail prides herself on understanding your individual needs and will never try to pressure you into making choices. She values the trust and relationships that she builds with each client while guiding them through the sometimes anxious, but always exciting, adventure of finding the perfect home.
Gail’s warm, considerate nature, her genuine interest in people and her fierce negotiating skills makes her a seller’s dream! As a child, Gail’s grandmother instilled in her a simple truth, “the best way to success and happiness is to do more than is actually asked or required.” These wise words are essential to Gail’s continued success as a real estate agent at Sotheby’s International Realty.
Gail Crosby – Putting People First in Real Estate
By Kimberly, Ledger Columnist
SILVER LAKE –
On a recent afternoon, Gail Crosby recalled a life-changing decision she’d made 11 years ago after being diagnosed with rheumatoid arthritis.
Crosby comes from a successful, hardworking family. And her grandmother had always urged her to “do more that what is required.” Rather than let her illness get her down, she was motivated to be more productive. It was natural that Crosby’s career in real estate grew out of her love for people and for her Silver Lake neighborhood.
“My job is two -fold. One is to give my clients guidance. And, I want to make people wealthy.”
Crosby has built a reputation of honesty, integrity, and strong service.
“I write it all down on my notebook and then I’ll give it some thought about how I can help [clients] achieve what they want,” she said.
With what she describes as distince and powerful homes in a post modern community, Crosby feels her neighborhood is one of the greatest places in which to live. Ninety-five percent of her business is concentrated in Silver Lake, Los Feliz and the Hollywood Hills.
“It’s more difficult for people to get mortgages now, and there are a lot of great families that would like to buy a house but can’t compete with cash investors.” Crosby said staying present throughout the transaction helps her give her clients the edge. Jackson George, his wife Jasmine, and their two children had grown out of the Silver Lake house they’d lived in over seven years, but wanted to remain in the neighborhood. They’re grateful they turned to Crosby for help.
“I can say with certainty, we would have moved out of the neighborhood if not for Gail and her connection to the community.” Said George. “She’s kind of like an institution—everyone knows Gail’s name.”
Artist, Allison Schulnick, appreciated Crosby’s creative spirit in displaying Schulnick’s personal art collection, to reflect the kind of buyer they were trying to attract.
“It helped us get a lot of offers,” said Schulnick. We didn’t want someone stale and all business and Gail had a lot of heart.”
Crosby’s smile lingered as she recently toured a generational home she represented just a block from where she lives with her husband, Rod.
“I actually believe a lot of things are fated and there is karma,” she said.
To Crosby, the best transactions are when everybody walks away happy.
“It’s honoring the people who live there, and people who are looking for something, and finding how I can put two positives together.”
